Management concept
MB
NEG internal operations

Management Operations Dashboard

A management control tower for cases, workloads, deadlines and conversion—not a replacement for the student CRM.

Data status CRM demo feed Website demo feedLast refreshed 30 Aug 2026 · 09:24

DAILY MANAGEMENT BRIEFING

Good morning. Four areas need attention today.

8new students
4unassigned cases
3overdue follow-ups
2deadlines today

Unassigned students

124 over 24h

No recent contact

7Needs review

Missing documents

15Across 9 cases

Deadlines within 7 days

42 high risk

NEW INTAKE

New and unassigned cases

Management can see response time and make sure every new enquiry has an owner.

2 unassigned

Mariam Al-Hassan

NEG-1071 · Website

Unassigned
Destination / intake
Malaysia · Jan 2027
Waiting
32 min
Open in CRM

Yousef Omar

NEG-1070 · Agent referral

Unassigned
Destination / intake
UK · Sep 2026
Waiting
1h 18m
Open in CRM

Noor Khaled

NEG-1069 · WhatsApp

Jomanah
Destination / intake
UK · Jan 2027
Waiting
2h 06m
Open in CRM

EXCEPTION MONITOR

Cases needing attention

This dashboard identifies the issue; the advisor updates and finishes the case inside the CRM.

Search student or case
StudentMarketIssueWaitingPriorityOwnerAction

Ahmed Ali

NEG-1042

Saudi ArabiaNo advisor assigned26 hoursHighUnassignedOpen in CRM

Sara Omar

NEG-1048

LibyaPassport missing4 daysHighJomanahOpen in CRM

Adam Noor

NEG-1051

MalaysiaNo recent activity8 daysMediumDanielOpen in CRM

Lina Hassan

NEG-1063

Saudi ArabiaIntake deadline approaching6 days leftMediumJomanahOpen in CRM

TEAM CAPACITY

Advisor workload

4 overdue
Jomanah28 active · 5 new · 3 at risk · 1 overdue
82%
Daniel21 active · 2 new · 4 at risk · 2 overdue
64%
Sarah17 active · 1 new · 1 at risk · 0 overdue
52%
Unassigned12 active · 12 new · 4 at risk · 4 overdue
100%

CONVERSION FUNNEL

From enquiry to enrolment

Current intake
Enquiries286

100% of enquiries

Contacted231

81% of enquiries · 55 drop-off

Qualified164

57% of enquiries · 67 drop-off

Applications96

34% of enquiries · 68 drop-off

Offers61

21% of enquiries · 35 drop-off

Visas39

14% of enquiries · 22 drop-off

Enrolments28

10% of enquiries · 11 drop-off

DEADLINE CENTRE

What cannot be missed

Passport follow-up

Sara Omar

Today · 10:30
Offer acceptance

Khaled Mansour

02 Sep
Visa submission

Adam Noor

05 Sep
Scholarship deadline

Mariam Al-Hassan

09 Sep

LEAD-SOURCE PERFORMANCE

Which channels create enrolments

SourceLeadsAppsEnrolledConversion
Website842811
13.1%
WhatsApp622513
21%
Instagram41103
7.3%
Agents382416
42.1%
Events2794
14.8%

PIPELINE HEALTH

Where students are today

148 active
Profile & documents
42
Application submitted
38
Offer received
31
Visa processing
23
Enrolled
14

Today’s management insight

Advisor assignment is the largest preventable delay.

Four new students have waited more than 24 hours. Assigning them today protects the first-response target.

Review the queue

PROPOSED DATA FEEDS

How the live dashboard will stay updated

CRM remains the source of truth. The dashboard reads data, finds exceptions and links staff back to the CRM to act.

Prototype data

Existing CRM

Applications, stages, advisors and visa status

API or scheduled export

NEG website

New enquiries, lead source and campaign

Automatic form webhook

Email

Selected notifications and tracked replies

Optional connection

Quick staff form

Risk, next action and delay reason only

For CRM gaps